Vin65 Blog

DTC wine thoughts served up by Vin65

Sarah Barwin
 
December 6, 2016 | Sarah Barwin

How to Sell More Wine Club Memberships This Holiday Season

Your club members are an invaluable source of revenue for your winery, and can be the secret sauce to growing your DTC sales. Gift club memberships are one way you can grow your wine club sales this holiday season.  Continue »

Time Posted: Dec 6, 2016 at 7:00 AM Permalink to How to Sell More Wine Club Memberships This Holiday Season Permalink
Sarah Barwin
 
November 16, 2016 | Sarah Barwin

Introducing the Vin65 Beta Program

Building a new feature or enhancing an existing one is a complex process that we’re working hard to get right. We have always enlisted a selection of our trusty customers to test and contribute to what we’re building, but we’re looking now to get more people involved.  Continue »

Time Posted: Nov 16, 2016 at 7:15 AM Permalink to Introducing the Vin65 Beta Program Permalink Comments for Introducing the Vin65 Beta Program Comments (3)
Sarah Barwin
 
September 27, 2016 | Sarah Barwin

How to Win With Shipping Incentives During OND

Regulations make it so advertising free shipping for wine isn’t possible in all regions. But shipping incentives go a long way to helping your customers fill their shopping carts, and offering almost free shipping, flat rate shipping, or including shipping in your bottle price can be a great way for you to sell more wine during your busy OND season.  Continue »

Time Posted: Sep 27, 2016 at 7:00 AM Permalink to How to Win With Shipping Incentives During OND Permalink
Sarah Barwin
 
September 21, 2016 | Sarah Barwin

Make a List, Check it Twice: the Dos and Don'ts for OND

Check out what you need to know as you enter the busy OND season.  Continue »

Time Posted: Sep 21, 2016 at 7:00 AM Permalink to Make a List, Check it Twice: the Dos and Don'ts for OND Permalink
Sarah Barwin
 
September 12, 2016 | Sarah Barwin

Where Do Your Feature Requests Go?

Vin65 thrives on client feedback -- on your feedback. It’s how we decide everything that gets built on our platform, from the priority of bug fixes to major enhancements and new features.  Continue »

Time Posted: Sep 12, 2016 at 7:00 AM Permalink to Where Do Your Feature Requests Go? Permalink
Sarah Barwin
 
August 2, 2016 | Sarah Barwin

3 Ways Social Media Data Can Improve your Winery’s Marketing

The more context you have surrounding your customers, the easier it is for you to provide them with a superior customer experience. Learn how social media can offer you that additional layer of insight.  Continue »

Time Posted: Aug 2, 2016 at 8:05 AM Permalink to 3 Ways Social Media Data Can Improve your Winery’s Marketing Permalink Comments for 3 Ways Social Media Data Can Improve your Winery’s Marketing Comments (1)
Sarah Barwin
 
July 6, 2016 | Sarah Barwin

How to Use Gift Cards to #SellMoreWine

Retailers and consumers alike love gift cards. They don’t take up much shelf space, they are easily brandable and they promote customer choice. But gift cards also make plain good business sense. Find out how you can make the most of them in your tasting room.  Continue »

Time Posted: Jul 6, 2016 at 8:00 AM Permalink to How to Use Gift Cards to #SellMoreWine Permalink Comments for How to Use Gift Cards to #SellMoreWine Comments (1)
Sarah Barwin
 
July 5, 2016 | Sarah Barwin

Connecting Social and Commerce Part 2

Combining social and commerce data enables wineries to provide superior customer service and drive sales. Learn how Vin65 will be replacing VinTank with a new social media integration after VinTank's closure.  Continue »

Time Posted: Jul 5, 2016 at 7:00 AM Permalink to Connecting Social and Commerce Part 2 Permalink Comments for Connecting Social and Commerce Part 2 Comments (5)