March 15, 2011 | Brent Johnson
Video proven to increase e-commerce sales.
In your tasting room consumers can stroll up to the tasting bar, speak to enthusiastic staff and then sniff, swirl and sip your wine. It’s not that easy for your e-commerce website. You need to find ways to engage and convert consumers with content, images, tasting notes, consumer or professional reviews. Why not videos? Continue »
March 1, 2011 | Andrew Kamphuis
What makes a great wine marketing email?
Why are some emails open and read while others are only glanced at and discarded? Continue »