Copywriting for Your Winery Website: Do's & Don'ts
Copywriting is one of the few tasks most wineries try to do in-house when redesigning their winery's ecommerce website. And it is often the easiest task to procrastinate on. With that comes the added frustration of revisions and edits that need to be approved and proofed by your marketing team. Continue »
Connecting Social and Commerce
At Vin65 we see a lot of data from transactions, we’ve done a lot of experiments and we’ve seen some interesting results. We’ve focused on analytics, A/B tests, and we look at BI tools to track data and improve tools and while this data is good, we don’t believe this it is good enough. Continue »
5 Signs that Your Web Developer "Gets" Search Engine Marketing
There is a lot to search engine marketing... Continue »
Demystifying Search Engines for Winery Websites
Excellent post over at 4 the Grapes about search engines and winery websites... Continue »
The importance of being #1 on Google
Want to know the difference between being #2 on Google and being #5? Continue »
Get Found on Google
Getting found on Google always seems to be a hot topic for our website clients. Here are a couple of interesting blogs that came out last week... Continue »
Search Engine Marketing 101
We get asked about search engine marketing more than any other topic. While there are no magic bullets, let's start with some search engine basics - MetaTags. Continue »
Search Engine Optimization Start Kit
Earlier this week Google released its 22 page Search Engine Optimization Start Guide. Continue »
Internet Marketing Conference (IMC) Vancouver 2008
Last week Friday I went to the Internet Marketing Conference held in Vancouver. It covered a large spectrum from SEO to A/B Testings... Continue »