Vin65 Blog

DTC wine thoughts served up by Vin65

Sarah Barwin
 
September 21, 2016 | Sarah Barwin

Make a List, Check it Twice: the Dos and Don'ts for OND

Check out what you need to know as you enter the busy OND season.  Continue »

Time Posted: Sep 21, 2016 at 7:00 AM Permalink to Make a List, Check it Twice: the Dos and Don'ts for OND Permalink
Brent Johnson
 
July 20, 2016 | Brent Johnson

Introducing Free Winery Websites From Vin65

We love the wine industry and we love focusing on how to help all wineries sell more wine. So we're happy to announce that as of today any winery can sign up for a free website with Vin65.  Continue »

Time Posted: Jul 20, 2016 at 7:40 AM Permalink to Introducing Free Winery Websites From Vin65 Permalink Comments for Introducing Free Winery Websites From Vin65 Comments (1)
Sarah Barwin
 
July 6, 2016 | Sarah Barwin

How to Use Gift Cards to #SellMoreWine

Retailers and consumers alike love gift cards. They don’t take up much shelf space, they are easily brandable and they promote customer choice. But gift cards also make plain good business sense. Find out how you can make the most of them in your tasting room.  Continue »

Time Posted: Jul 6, 2016 at 8:00 AM Permalink to How to Use Gift Cards to #SellMoreWine Permalink Comments for How to Use Gift Cards to #SellMoreWine Comments (1)
Adrienne Stillman
 
June 22, 2016 | Adrienne Stillman

Using customer data to create your marketing plan

Creating a marketing plan is tough. Luckily, your customers offer a wealth of insight into what works, and what doesn’t. Here, we look at three ways to use customer data to help you build an effective marketing strategy that will sell more wine.  Continue »

Time Posted: Jun 22, 2016 at 8:30 AM Permalink to Using customer data to create your marketing plan Permalink
Jim Agger
 
May 24, 2016 | Jim Agger

Want to grow DTC sales by 108%? 46Brix can help.

46Brix is Vin65's built-in shipping rewards program. Two years after launch, we've seen dramatic business results for participating wineries. Here, we dig into the data and look at how 46Brix is helping wineries in the US and Canada sell more wine.  Continue »

Time Posted: May 24, 2016 at 8:00 AM Permalink to Want to grow DTC sales by 108%? 46Brix can help. Permalink
Corinna Wang
 
May 19, 2016 | Corinna Wang

The 2016 Roadshow Roundup

Despite these wineries being in different geographical locations with varying levels of foot traffic, wine tourism and popular varietals - they all seemed to hit a DTC stumbling block in these areas. Let's dive in to see why:  Continue »

Time Posted: May 19, 2016 at 8:00 AM Permalink to The 2016 Roadshow Roundup Permalink Comments for The 2016 Roadshow Roundup Comments (3)
Corinna Wang
 
May 5, 2016 | Corinna Wang

Selling Wine Online - Canada and the World

Last month, we brought the Vin65 Roadshow to Niagara, ON, Canada. The wine game for Canada is a little different from the US - but the focus for Vin65 remains the same; we want you to sell more wine. Here's a quick look at the realities of selling wine online in Canada and the world.  Continue »

Time Posted: May 5, 2016 at 8:00 AM Permalink to Selling Wine Online - Canada and the World Permalink
Tammy Boatright
 
April 7, 2016 | Tammy Boatright

Are Wine Clubs Passé?

This is a guest post from Tammy Boatright at VingDirect. VingDirect helps family wineries grow their DTC sales through training, tasting room and wine club recommendations, educational webinars and tasting room dashboards. VingDirect’s Vin65 integrated dashboard provides wineries with real time tasting room results.  Continue »

Time Posted: Apr 7, 2016 at 8:00 AM Permalink to Are Wine Clubs Passé? Permalink Comments for Are Wine Clubs Passé? Comments (2)
Corinna Wang
 
March 22, 2016 | Corinna Wang

Why Your Winery Still Isn’t Growing DTC Sales

Are you looking to grow DTC sales? Here are some reasons why you aren't seeing the growth you projected...  Continue »

Time Posted: Mar 22, 2016 at 8:00 AM Permalink to Why Your Winery Still Isn’t Growing DTC Sales Permalink Comments for Why Your Winery Still Isn’t Growing DTC Sales Comments (2)
Corinna Wang
 
February 16, 2016 | Corinna Wang

How Carrots Are Selling More Wine

We are well into 2016 and are looking towards the first club runs and the upcoming busy season for tasting rooms. What can you spend a few minutes on now in order to get ready for increased traffic in both your tasting room and online store? Setup carrots!  Continue »

Time Posted: Feb 16, 2016 at 8:00 AM Permalink to How Carrots Are Selling More Wine Permalink