Free event! Share with your coworkers and industry friends. One registration form per person attending please!
May 10th, 2016
8:30am - 11:30am
Light snacks + wine tasting
Hosted by Fidélitas Woodinville (map)
Jim will dive into some hard-hitting stats, reviewing actionable data that makes the top 20% who they are. Learn strategies around email lists, increasing average order size and loyalty programs.
It all starts with data. Susan will give you some spring-cleaning tips to organize your database. As a certified Sommelier and marketing maven, Susan knows the importance of relevant data for sending targeted emails and connecting with your customers to sell more wine.
Kevin looks at new trends in wine ecommerce to help your winery sell more wine DTC - including 3 actionable (and easily implementable) ways that successful wineries engage customers and sell wine online.
How do you know where to focus to maximize your DTC efforts? Miryam will explore ideas for making your DTC and wine clubs grow to the next level and become profitable.
Paul puts forth a prescriptive social roadmap for 2016 that will get you in the drivers seat for success with social media at your winery and how to best connect with your customers.
Vin65/WineDirect DTC Roadshow
Topics
Jim Agger VP Sales of WineDirect
Lessons Learned from the Top 20%,
Susan DeMatei Owner at Wine Glass Marketing
Email by the Numbers
Kevin Williams Sales at Vin65
3 Ways to Sell More Wine Online
Miryam Chae Director of DTC at Constellation Brands
DTC Bootcamp
Paul Mabray Group Director, Technology at W2O Group
Making Social Work in 2016
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