DTC Roadshow
Healdsburg, CA
Free event! This event is now sold out.
February 4th, 2016
8:30am - 11:30am
Light snacks + wine tasting
Hosted by Seghesio Family Vineyards (map)
Jim will dive into some hard-hitting stats, reviewing actionable data that makes the top 20% who they are. Learn strategies around email lists, increasing average order size and loyalty programs.
Sandra will share her top five tips for building a DTC Strategic Plan in 2016, demonstrating how wineries are using technology and processes to execute successful strategic sales plans.
Corinna looks at new trends in wine ecommerce to help your winery sell more wine DTC - including 3 actionable (and easily implementable) ways that successful wineries engage customers and sell wine online.
How do you know where to focus to maximize your DTC efforts? Miryam will explore ideas for making your DTC and wine clubs grow to the next level and become profitable.
Paul puts forth a prescriptive social roadmap for 2016 that will get you in the drivers seat for success with social media at your winery and how to best connect with your customers.
Vin65/WineDirect DTC Roadshow
Topics
Jim Agger VP Sales of WineDirect
Lessons Learned from the Top 20%,
Sandra Hess Founder at DTC Wine Workshops
DTC Strategic Planning
Corinna Wang Marketing Manager at Vin65
3 Ways to Sell More Wine Online
Miryam Chae Director of DTC at Constellation Brands
DTC Bootcamp
Paul Mabray Group Director, Technology at W2O Group
Making Social Work in 2016
Vin65 DTC Roadshow
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